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The Master of Business Administration - Marketing
degree program develops students for the role
marketing managers play in defining business
problems, assessing information, considering
alternatives, and choosing the best solution.
Students in this program will complete five
specialized courses in e-Marketing Theory and
Application, Consumer Behavior, Marketing Research,
Marketing Strategy, and the Marketing Capstone
Course.
Please Note: To
be considered for a graduate program, you must
be employed or have access to an organizational
environment that allows you to apply the concepts
you learn in our courses. In addition, you
will need an undergraduate degree from a regionally
accredited college or university, or one that
is a candidate for accreditation. A comparable
degree from a recognized institution outside
of the United States is also acceptable. University
of Phoenix requires you to have a minimum cumulative
grade point average of 2.5 and at least three
years of significant work experience.
Free Info Kit: University of Phoenix Marketing MBA
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